Episode #352: Setting Quarterly Goals

Jun 19, 2025
 

Do you set ambitious New Year's goals only to feel overwhelmed and abandon them by spring? The problem isn't your commitment—it's that annual goals are too big and abstract to maintain momentum.

I break down why quarterly goal-setting is the game-changer your business has been waiting for. When we shift from 365-day marathons to focused 90-day sprints, everything changes.

 

In‌ ‌this‌ ‌episode,‌ ‌you’ll discover:‌

  • Why our brains are wired for shorter goal cycles
  • The four types of seasonal goals that create balance: revenue, non-revenue business, personal, and family
  • How to choose one most important goal per category
  • The "finish line mindset" that helps you push through when motivation wanes
  • Why celebrating small progress catalyzes bigger achievements
  • How to set up consistent revenue during "lighter" seasons

 

Timestamps: 

6:00 The problem with annual goal-setting

8:20 How quarterly goals align with natural rhythms

12:00 Why too many goals = failure

16:47 The four types of seasonal goals framework

17:48 Revenue goals year-round

21:00 Non-revenue business goals

25:10 Personal goals aren't selfish

27:36 Family goals for connection

34:24 Three tips for better goal-setting

35:18 The "finish line mindset

Links mentioned:

A-Players Group Coaching Program

Episode #228: Finish Line Mindset

Episode #191: The Art of Receiving

Learn with me:

Mamapreneur Success Path - Free Audio Training

Connect with me:

Facebook: @liannekimcoach
Instagram: @liannekimcoach
Join the Mamas & Co. community to get access to valuable resources and the support of like-minded mompreneurs and mentors.
Instagram: @mamasandco

Podcasting support:
https://theultimatecreative.com

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