I had a great time recording this episode with my business buddy Cindy Wagman of The Good Partnership. Cindy has always been that little bit ahead of me in terms of her business growth.
Cindy and I talk about the fact that running and growing a successful business is a marathon and not a sprint, and we talk about some of the mistakes we see newer companies make (that we also made ourselves).
Cindy talks about her journey to launch a podcast and her strategy around that (she's super smart btw!) and how she was a big inspiration for me starting this podcast. And we share a few areas where we differ when it comes to podcast strategy and structure (we're friends, but we don't have to agree on everything ;))
We talk about where we've both created offers and programs that have flopped and what it looks like to move before we're ready. We both believe that failure is not the opposite of growth; it's a part of the growth. When you play the long game, it means embracing that we're not going to get it right every time.
We also talk about the long game when it comes to relationships and how to create lasting, meaningful relationships that are win-win.
The difference between entrepreneurs that thrive and entrepreneurs that die? They play the long game. They're not focusing on the quick wins and getting instant results. They know it's a journey full of twists and turns. They're patient, and they fall, they get back up, they try again, they DO. THE. WORK.
Links mentioned in this episode:
Mamas & Co.
Your online community of smart, passionate mama entrepreneurs
CEO of Camp Tech
Thought leader in the areas of online entrepreneurship, digital marketing, and lifestyle businesses.
University of Toronto
Rotman School of Business
Business by Design Course